Архив: Digital marketing manager. Минск.

Описание

If you live and breathe marketing, we need to talk.

We’re looking for a flexible and versatile Digital Marketing Manager who will be responsible for the growth of our inbound sales channels and key customer accounts.

Responsibilities:

Understand and execute against the marketing plan objectives, strategies and tactics across the entire customer life cycle. Support and communicate regularly with field marketing managers, account management team, business development and other internal customers. Supervise, hire and train the internal digital marketing team including a second-in-command; identify, select and manage external contractors as necessary. Supervise the creation and publication of content and marketing communication materials to support corporate and field marketing plans. Supervise and manage paid advertising and organic search programs reporting metrics to stakeholders; manage the budget for paid ads, search and directories. Oversee brand management, corporate identity and the creation of new brands and product names. Serve as a customer advocate in the company; help manage, measure, report and communicate customer satisfaction metrics to all stakeholders. Work closely with HR to support employee communication, recruitment, loyalty and retention efforts. Keep up to date on the latest marketing techniques and consatantly test, measure and refine new methods. Manage the marketing team’s use of the marketing tech stack (Google Analytics, Adwords, Hubspot, Marketo, engagio, Everstring and potentially other tools and platforms) Lead marketing’s participation and support of the company’s Account Based Marketing strategy.

The candidate must have the following skills:

Fluent English and Russian Broad knowledge of digital marketing, content development and other marketing methods Excellent written skills and ability to manage a creative team under deadline pressure Min. 5-7 years performing similar tasks in a similar marketing and sales environment Personnel hiring and management experience Results oriented approach and strong attention to detail Creativity, curiosity, strong charisma and the temperament to work well with others; leadership by positive reinforcement Passion for customers both externally and internally

The following skills are a plus:

Familiarity with the marketing tech stack and B2B Account Based Marketing techniques Experience with customer satisfaction measurement techniques like Net Promoter Score Experience working over distance with marketing managers located in geographically targeted markets (USA and EU primarily) Some knowledge of German

Important: we are looking for an efficient multi-tasker who is able to work with a team across distance, work independently and make good decisions

График

Полная занятость, полный день

Компания

Softeq development

Опыт работы

3–6 лет

Город

Минск

Категория

IT