Архив: Internet Marketing Specialist. Санкт-Петербург.

JetBrains is a global software vendor with millions of customers in over 160 countries. JetBrains tools help software developers work faster by automating their common and repetitive tasks. Our goal is to deliver tools that make professional software development a more productive and enjoyable experience.

At this time we are looking for an Internet Marketing Specialist to join our team.

Responsibilities:

Plan, implement and analyze acquisition marketing programs supporting multiple marketing objectives.

Create new and maintain existing marketing campaigns in Google Ads, Display & Video 360, social networks, etc.

Analyze campaign results with the help of Google Analytics / Google BigQuery, improve campaign’s performance, provide recommendations for future landing pages and creatives optimization.

Negotiate advertising options with website and network owners.

Propose and implement effective and creative ways to increase awareness of JetBrains and its products across the developer community, drive new customers to web resources, and increase product downloads and sales.

Collaborate with different teams across the company to support product releases, sales campaigns, events, and other marketing activities.

Requirements:

High level of independency: ability to set your own tasks and prioritize them properly. Understanding of how particular marketing activities are embedded in the global marketing strategy.

Strong interpersonal, writing and verbal skills with advanced command of the English language.

Higher education. Technical degree and understanding of software development would be a plus.

Previous successful Internet marketing and/or Web Analytics experience, ideally in an international landscape.

Ability to learn quickly and work in a fast-changing environment.

Expertise in programmatic advertising.

SQL skills strong enough to work with GA data in BigQuery.

Basic knowledge of web development (HTML, Javascript, and CSS).

Understanding of developer marketing.

Experience in making data-driven marketing decisions using A/B testing, web analytics tools like Google Analytics, or similar reporting methods.

Clear understanding of different attribution models, conversion windows, and cross-device measurements.

Entrepreneurial drive with an appreciation for user-experience and business issues.