Архив: Email Deliverability and Automation Specialist. Киев.

Описание

Responsibilities:

Check existing email marketing strategy, deliverability audit, IP/Domain reputation

Choose and setup email marketing services for european and chinese audiences.

Clean and reactivate the email address database.

Set up a letter template and give recommendations on the content of letters.

Help to create effective email marketing strategy plan



Requirements:



Understanding of the following is critical:

1. Email marketing automatization best practices, email content’s impact on

deliverability, data hygiene, underlying technology/protocols used to send email (SMTP,

TCP/IP)

2. DNS, SPF, DKIM and DMARC.

3.Blacklist and spam trap causes and remediation



Will be plus:

Have experience with email marketing and sending large email volumes

Have knowledge within the email deliverability

Understanding of mail servers/

Город

Киев

Категория

E-mail маркетинг